HomeRoom; cut from a better cloth.

POST # 600. THE LAST ONE

2008-08-18T13:49:00.001-07:00

enjoy the last blog!

THE SECOND TO LAST POST.

2008-08-15T18:40:00.000-07:00

For everyone that has been with us from day one or yesterday i thank you from the bottom of our hearts at HomeRoom. The launch marks a pinnacle moment for us. This site represents the hard work of everyone in the homeroom family past and present. We hope that you understand that we do as much, as we can the old fashion way. From our IN-HOUSE made garments to our IN-HOUSE made website (GIAN, OSCAR, WILL and VANCE), we welcome everyone to attend HomeRoom.

Lets have a look at some History.

OSCAR! ou can find him on the blog roll. He's know for trading homeroom tees for nude pics.Johnny! We like the way he thinks
Our last booth.
our signature plaid
HomeRoom
HomeRoom the band?!?!
12mm
HomeRoom Express

our first trade show
The hoodie that started it all!

WALE!!

The jacket i made LU, it was a one of a kind
This jacket had a glow in the dark zipper. Which suites Kanyes Glow in the Dark Tour

LUPE IS THE NICEST DUDE EVER (period)

The infamous Pink FlannelHomeRoom Express
Lost panda ring? Willing to pay for it. Last seen in San Diego. really!
Before he got polished
I was in Kinko's a year ago in Vegas during a trade show. I was able to steal some ass holes internet.
Our first production tees .Niko recording 2 years ago. Who would have thought that we would be performing at rock the bells?
our second office
our show room that we had in New York.
In house Jewlery by Seth
our second office was also a bike parts haven..kinda

My room in my parents house. The long days of work equal Knocking out. I tell people don't put your jeans on my bed.
A great guy that has always helped us with many things. I caught Mark in the middle of him explaining something. If you don;t recognize this man, Its Mark Arcenal (fatlace and Nike global design director)
My Grandpa. He's been in the clothing industry for a long time.
The machine that came form the Levis factory that we make the Le HomeRoom line on.
My baby.

The Crayola Plaid hoodie. Great for road trips, huh?

One day I'm going to buy this for Gian.

First time we met Bobby Hundreds, thanks for putting us out there.
The night I almost died.

My grandfathers sheers.
The clear hoodie. Do you remember when we made this?
The day i met Alex. Currently he's holding down the east for us.
The sticker vandalism continues.
Second Hoodie ever made .
The Infamous camera pouch
the 3rd hoodie ever made.
blam.
the 4th hoodie ever made.
Yoshi is my sister.
broken needles suck!
fabrics circa 2006
working on the Diamond, HomeRoom Collabo.

our new office

We have come a long way from our humble beginnings working out of a cold basement to our trips around the world and back. HomeRoom is more then a clothing company, its a learning experience for every person involved in this project. From you reading this, to Dom, Alex James, Kristina, Oscar, Gian, Moms, our families that support us, and most importantly everyone that has guided us in the right direction. We are all very young and can't say that we've done this before. We have a great amount of ideas, passion, skill, innovation, creativity, intelict and a work ethic that will crush an ants, but all of that is worthless if YOU don't enjoy the HomeRoom product, and that's what its all about folks...making sure that you enjoy HomeRoom's quality.

Welcome to year two of HomeRoom

Its almost here!

2008-08-14T00:47:00.000-07:00

Finally

2008-08-14T00:33:00.001-07:00

I finally have them!

Naked Food

2008-08-13T07:46:00.000-07:00

Ever think that eating would be more fun if you an your friends had a dinner party and all pretended to be canabolistic surgeons? Japan has just invented another way of eating, where a “body” is made from food and placed on an operating table, much as though in a hospital.
You can operate anyway and anywhere you want by cutting open the body and eating what you find inside. The body will actually bleed as you cut it and the intestines and organs inside are completely editable. It’s a banquet of Cannibalism.

Walker byers

2008-08-12T19:24:00.000-07:00

World champion Jason came by , and Niko had an itchy neck.Dom got new office supplies
Fran from wild and crazy kids came and took a try at our office supplies

jocking jay-z

2008-08-11T22:53:00.000-07:00

Get the new Jay-Z by Kanye West- jocking Jay-Z (here)

Styling

2008-08-10T15:17:00.001-07:00

From time to time I'll do some styling, consulting, and I'll change my philosophy on style to suit the clients financial situation, existing wardrobe, and preferences.

But, when it comes to myself I don't waste time thinking about what to wear. I go by the philospophy of only keeping dope shit in my closet and when I blindly reach in (and pull out a pair of jeans, a tee, a homeroom hoodie and shoes) , I'm reaching back out with a good fit.

These Visvims below are a true definition of an accomplice to my philosophy.

"I'd be happier with these then a nun with a bag full of dicks" - Bernie Mac

Bernie Mac passes away

2008-08-10T11:53:00.000-07:00

As my mac gets its DVD-rom drive fixed, I am writing this blog from the mac store.

Bernie Mac, one of my favorite comedians past away yesterday. I remember the first time I saw his performance on Def Comedy Jam.

I came in the next day to my 5th grade teacher and said have you seen Bernie Mac he sure says "muthafucka" a lot and she said "I ain't scared of you of muthafuckas". Even though it was vulgar, it was cool to see that my teacher watched Bernie Mac.

The video is my first memory of Bernie Mac.

coming soon...

2008-08-07T20:08:00.000-07:00

New Blog, New Features, New Store, New Music, New HomeRoom Records, more on NAS and Q-Tip later.

Watch out world...HomeRoom is Colossal.

Before and After

2008-08-07T11:26:00.000-07:00

I'm sure everyone wonders how people looked as kids? wonder what Eugene Kan or Chris Jung looked as a kid? o wait Chris is still a kid.

I also wonder how people from San Jose change as well.

Lets take Dante for example

Before: He looked like sweet lad that wouldn't mind helping an old lady cross the street in return for a butterscotch treat.

After: Fast forward 20 years and you see this; a raging animal with more woman then he knows what do with so, he doesn't do anything with them.
note: he's had the same hair cut since he was 9.

Before: Chongson was a valedictorian with a plan to become a doctor and a lawyer

After: Looks like he's taking a little break from his residency at General Hospital and his bar exam.
Before: A full clothed, life saving hero known as Hulk.
After: A non clothed hoe saving hero.

Montauk Monster

2008-08-06T20:56:00.001-07:00

I have been seeing this for the last 4 days on the internet and on TV. People are not sure what to make of it, calling it a "monster"?!?!

I think its a dog , with lost fur, and the face...

well thats just the flesh peeling back, making it look like beak .

case solved.

Antenna! just in!

2008-08-06T20:13:00.000-07:00

Thank you Antenna Magazine...

Everyday I get and email, or a phone call or a text, or a carrier pigeon at my window sill, with the question...When will you start doing the one of a kind HomeRoom (you know the stuff that made us..US)

I gave Antenna magazine an opportunity to show case the return of the HomeRoom one of a kind project as "Le HomeRoom".

We are back in the one of a kind game, you are not ready, neither am i. I have a lot of work a head of me! But it worth it, when i see my customers faces light up as they put on their perfectly tailored garment. I love u all!

Sneak peek of fall and whats to come!

2008-08-06T19:39:00.001-07:00

Coming in a few months!

VW

2008-08-05T23:36:00.001-07:00

Dear Volks Wagon,

I love my GTI, Everything from the Air conditioned glove box that keeps my complimentary VW energy drinks cold, to the plaid interior. The best part however,is the low rumble of the 250 hp 2.0 turbo motor; little car with a big heart.

As I was taking pictures of my GTI the other day for a write up, why doesn't VW let me flip the interior of this little beast, not that anything is wrong with it. It's almost perfect. But i think it can use some leather accents and some curtains. Yes, i said curtains, the GTI needs curtains. Force the car on some Bentley rims (they have the same lug pattern), get me a bike rack for my felt and I'm great.

sincerely, an enthusiast

Back from around the world

2008-08-05T23:27:00.000-07:00

My homie Devin and Rhino set out on a journey a year and a half ago to conquer the world, via boat, air and odd jobs to ge by. They started off in California, went south and snuck into Machu Picchu, farmed the ganga fields of Jamaica, got malaria in Africa, fell off a motorcycle in south east asia, and some how made it to my office to tell me all about it.

You can read for yourself at there blog. www.ninjanomads.blogspot.com

Time of that year! trade show time

2008-08-05T21:38:00.001-07:00

Life has been stupid busy, between my work life and my work life, I barely have time to let you know what been going on at homeroom!

Well today i made my own stationary (looks like a bagged lunch..cool aye?).

and to seal the deal I got me some sealing wax and a "H" embosser.

Just pull the string for a special letter from HomeRoom (It might be anthrax, it might not be).

Political Views

2008-08-01T10:14:00.001-07:00

The American standard says "its not good charcter practice to speak on personal religous or political views". That may be the case for most people, but im pretty sure that each and everyone that reads this blog has the same general political views as me and questions. I think we all understand that the policies Obama or Mccain put into place won't change much. The president doesn't control the economy, jobs, or our 3 wars. The presidents job is more shaking babies and kissing hands, or the other way around, if your not Bush. I've lost much faith in our goverment at this point in time. Who knows maybe Obama is the "HOPE" that we need. Until i see some results I'm not getting my "HOPE" up.

So, what is ALVAL going to base his vote on? Is it the speech's? is it the views on abortion or gay marriage?

NO!..the fact that Obama can hoop and he has Ludacris in his i-pod, that's why im voting for him.

see below!

MONUMENTAL

2008-07-31T13:28:00.000-07:00

Villa sent me a new mixtape song. I put it up on zshare [here]

btw..don't forget...ALVESUS is coming...Dec 25th 2008

ALVESUS

2008-07-30T17:32:00.001-07:00

Lost and Found

2008-07-30T16:55:00.001-07:00

Nick from Thrillist.com you left your note book on my desk.Sincerely,

HomeRoom Lost and Found.

OUCH!

2008-07-30T16:49:00.001-07:00

These pictures would make for some great tees.

Wish list

2008-07-29T13:48:00.000-07:00

You know what i wish for?

I wish that magazines would let me know when they feature HomeRoom products. This way i can update the press book.

Free* tee whomever sees homeroom in magazines and lets us know about it. (* If we don't know about it yet)
(need a new camera)

I think there is only one left in the online store.

Niko Villamor buy me these shoes!

2008-07-29T13:26:00.000-07:00

and get yourself a pair while your at it. Just call me before you wear them, "matchy, matchy " is not the business home boy!

Thanks superstar!

What am I working on today?

2008-07-28T14:56:00.001-07:00

In japan they don't have the NBA or the NFL, modern day heros arn't Micheal Jordan or Jerry Rice. The Modern day hero in Japan are Shooto Fighters. Nike, Bape, Nieghborhood, W-taps, Nexus 7 (all great japanese brands) for example sponsor Shooto fighters. The world of MMA in Japan and America are not the same. The difference is something that i like. The Japanese MMA scene has a underlining of history and class, unlike the American organizations such as UFC . In the Future we will be doing work with Shooto japan.

Check out the Shooto flying armbar clip below

2008-07-27T22:03:00.000-07:00

I spent most of the day walking around downtown and i saw countless amount of HomeRoom stickers everywhere. First 5 people to email (alval@homeroomclothing.com) me a picture of a HomeRoom sticker that's up in down town get a free tee shirt from the upcoming fall line.

Its business time

2008-07-27T21:43:00.000-07:00

I need some business socks now thanks to Flight of the conchords.

2015 in my eyes

2008-07-27T20:45:00.000-07:00

When i first saw Back to the future 2 I was living in Italy and I watched it dubbed in Italian. I remember believing that the future was going to be exactly like the youtube video below but, in Italian.

Even though 2015 probably won't turn into a fiesta of hover boards and horn tipped boots. You can be hella dumb and buy a piece of wood for 30,000 that doesn't do anything...[here]

Who are you?

2008-07-23T09:22:00.000-07:00

I came into the office today at 7am for work and took some pictures before i got my Goji berrie drink to start my day.

You can tell a lot about a person by their bed rooms most would say. Here at HomeRoom Towers, we don't have bed rooms. We have desks.

Heres what you can tell about my desk; that my life is hectic, and I'm in the process of picking out fabrics for an up and coming line.Here's what used to be Oscars desk..Sorry Oscar your desk got replaced by a modern day feed trough.
Here's Gian's Desk. From first glance you can tell thats it pretty messy, but look a little closer and you'll find some odd things. Gian loves, loves toast and whole grain bread!

and Dominique has a picture of lil mama and a 40 oz. can of aquanet, god forbid Dom's hair ever moves.

ITS BACK!

2008-07-22T10:06:00.000-07:00

Visit your local HomeRoom Retailer! The pink flannel is back...on your head

Le Homeroom Fall 2008 "For Pete's Sake"

2008-07-20T22:44:00.000-07:00

For the Fall LeHomeRoom 2008 Line, I am inspired by my grandfathers house. My earliest memories are these exact fabrics. All the fabrics that are offered have been sought out for the LeHomeRoom line through months upon months of searching. I am planning on only making 5 pieces total; all on of a kind pieces that will but cut and sewn by me.

I am starting to take custom orders, I will be making 3 work shirts , a hunters coat, and a trail jacket. These are fabrics that I am working with below.
Canvas for the Hunting Jacket fabric 1 of 2

Micro Suede for the Hunting Jacket fabric 2 of 2

Canvas for the Trail Jacket.

Poplin weave Cotton for the shirts.

For info and pricing please email ALVAL@homeroomclothing.com

FOR SALE ON EBAY;Marty McFly's world of 2015.

2008-07-19T11:39:00.000-07:00

The one and only original prototype of the Nike shoes Michael J. Fox wore in the movie Back To the Future II. ON EBAY!

2008-07-19T11:34:00.001-07:00

"The Dynamic Tower in Dubai is the first Building in Motion to be constructed in the world, and it will herald a new era of architecture and become a symbol of Dubai, the city of the future.The developer is Rotating Tower Dubai Development Limited of Dynamic Group.
Created by revolutionary architect Dr. David Fisher, the mixed use Dynamic Tower offers infinite design possibilities, as each floor rotates independently at different speeds, resulting in a unique and ever evolving structure that introduces a fourth dimension to architecture, Time.
The Dynamic Tower in Dubai will have 80 floors, and will be 420 meters (1,380 feet) tall, Apartments will range in size from 124 square meters (1,330 square feet), to Villas of 1,200 square meters (12,900 square feet) complete with a parking space inside the apartment. the first 20 floors will be an offices, floors 21 to 35 will be a luxury hotel, floor 36 through 70 will be residential apartments, and the top 10 floors will be luxury villas located in a prime location in Dubai, it is destined to become the most prestigious building in the city.The Dynamic Tower in Dubai will be the first skyscraper to be entirely constructed in a factory from prefabricated parts, it will require only 600 people in the assembly facility and 80 technicians on the construction site instead of 2,000 workers on a similar size traditional construction site, Construction is scheduled to be completed by 2010."

Quality of fabric part one by Alex Kabbaz

2008-07-19T10:53:00.001-07:00

Questions constantly arise involving the differences amongst broadcloths, poplins, oxfords, twills, basket weaves, voiles, gabardines, dobbies, jacquards, and other lesser-known types of shirtings. In this article I shall attempt to explain what each type is, the differences between it an other types, and in some cases the advantages/disadvantages of each type.

You cannot understand fabric types and quality without a basic knowledge of the manner in which cloth is woven. Fabric is made of yarns which run in two directions. In the length, the yarns are known as the warp. The warp is made by winding up a whole lotta yarns(literally thousands) on a large metal roll called a warp beam. These yarns are then threaded into the loom. The other yarns run across the fabric and are known as the weft. These yarns are actually (usually) one long yarn on a cone which is fed in sideways through the warp yarns. The photo shows the basics:

Back in the old days weaving was a much more mechanical process than it is today. In shirtings, this topic centers primarily around the shuttle. The shuttle of old was a wooden device which had points on both ends and a spool of yarn in the middle. It literally flew back and forth across the loom going in-between the warp yarns. The faster it traveled, the greater the strain on the yarn coming off the spool. If it ran too fast, or came to a weak spot in the yarn, the yarn would break. The loom would have to be stopped, the broken end tied (by hand) back to the yarn it broke from, and the loom restarted. Practical experience netted the realization that about the smallest yarns which could withstand this process were the 120's ... and then only if the loom was run quite slowly. Lo and behold in the last quarter century or so, some smart inventor said, "Why can't I shoot this yarn through on a fine jet of high-speed air?" And so the 'air shuttle' was born. Now that the yarns would no longer be broken by the friction of the shuttle, the weavers could use finer ones. Hence the birth of the 2x2 140's, the 160's, the 170's, 180's, 200's, and 200's x 240's. But more about the quality differences later. Now that you know the basics of cloth weaving we can delve into the more popular types of shirt fabric which result from the weaving process next time.

TO BE CONTINUED

NIKO VILLAMOR

2008-07-18T18:11:00.000-07:00

Today, SubCulture for HypeBeast wrote a little something on Niko...very nice indeed!

"Hypebeast usually satisfies the reader’s hunger for new music from well known artists signed to major record labels on a daily basis. However, sometimes we at Hypebeast discover music that we are compelled to share with the daily visitors to the site. These are artists who may be underneath the surface of the mainstream with enough talent to break through or in this case an MC with enough skill and potential to be the leader of the new school. Niko Villamor is one half of the business minds behind one of Hypebeast’s favorite brands, Homeroom and he’s also an accomplished writer, as well as the marquee artist on the new Homeroom Records. The San Francisco native approaches this danceable, electro tinged, hip hop track aptly titled “Pogo Flow” with no allegiance to any conventional delivery and a hunger that shines through each bar. Sonically, the beat sounds like a mesh between the electronic indie rock flair of “The Black Kids” and 80’s revivalist Hip Hop. The way that Nikko handcuffs the beat with his conversational cadence and unique wordplay is proof that we haven’t heard the last of this MC."

Listen to the song [HERE]"

Below are the comments that people left. Anyone notice that Kanye West left a comment?

“Sonically, the beat sounds like a mesh between the electronic indie rock flair of “The Black Kids” and 80’s revivalist Hip Hop. The way that Nikko handcuffs the beat with his conversational cadence and unique wordplay” - So basically the Cool Kids?

Posted by: Matt / July 17th, 2008 at 6:52 pm

so fucking fresh, mmmh delicious

Posted by: Max / July 17th, 2008 at 7:13 pm

Yes I love the smell of ignorant haters in the morning, thank you with you some of the best stuff today wont be around. Oh by the way this dude is nasty.

Posted by: www.freshiam.net / July 17th, 2008 at 8:57 pm

any idea why this is called pogo flow? any relation to pogo.com?

Posted by: Allday / July 17th, 2008 at 9:00 pm

I’ve heard a few of his songs and I hafta tell ya he speaks da truth, so he’s gotta a fan outta me. XD

Posted by: crypticbluerose / July 17th, 2008 at 10:16 pm

co-sign!

Posted by: Kanye West / July 18th, 2008 at 12:58 am

For Allday: its actually called “Million $ Pogo Flow”. The reason behind it is because the beat is actually from a group called Digitalism and their song is called “Pogo”. Million $ Mano remixed it, Niko heard the remix and said “I’m gonna rap to this” lol. So in essence, he named it “Million $ Pogo Flow”.

Posted by: Tolen / July 18th, 2008 at 3:30 am

bout time, people are finally starting to realize what real music is. lets get it Villa !!!

Posted by: CWill aka Jones / July 18th, 2008 at 11:54 am

I agree with the person he calls MOM, and that’s not just because I’m his AUNTIE!!! He ROCKS

Posted by: Shelley / July 18th, 2008 at 11:57 am

his flow is cool, made me want to listen to the song, but PLEASE work on your lyrics, mommy and auntie relay that message to him. he has potential if he writes better. BTW THAT BEAT IS FRESH… never heard cool kids, i refuse to listen to a Hypebeast boy band.

Posted by: RAY - TheShoeGame.com / July 18th, 2008 at 2:23 pm

YOU ROCK, SON!!!!!!!! LOL!!! VILLA!!!

Posted by: *SHEENA* / July 18th, 2008 at 3:10 pm

track is hot n lyrics str8 lot better then some other sh*t being played on the radio right now … mos def adding this song to my playlist for the club

Posted by: Dj Jacob / July 18th, 2008 at 3:40 pm

Niko is my new favorite artist! have u seen heard his other stuff on his myspace??? http://www.myspace.com/nikovilla

Posted by: SF GIANT / July 18th, 2008 at 6:30 pm

Niko is a beast ..leader of the new school yes!!!!!!

Posted by: Chaz The Nerd / July 18th, 2008 at 6:34 pm

“…sometimes you gotta put them on their back so they see the sunshine.” HA…that’s killer

Posted by: idesignthereforeiam.com / July 18th, 2008 at 7:32 pm

Skull Candy for MTV's Supreme Soul Sector

2008-07-17T12:21:00.000-07:00

Today All around good guy Ben from SkullCandy sent us over these Supreme Soul Sector headphones.

Back Stage @ MTV (ABDC)

2008-07-16T09:47:00.000-07:00

Supreme soul sector, soul sector, supreme soul whatever its being called now is killing it right on the show. The Boys from hypebeast TV and I went to go get an interview.

BTW,

The Supreme Soul Sector tees got some new colorways (purple not shown).

The Director/Master mind, Daniel Ahn from Hypebeast TV.

and Mike Bui!

Snuck the camera into the tapping..sorry Winson.
Back Stage!

Pharcyde was letting Naytron know about how MTV works them like hebrew slaves. The guys don't have contact with the outside world, for the exception of myspace and carrier pigeons. However, we set up a tin can network so the don't get lonely.

Kara from Fanny Pack...o what...does she have on a Homeroom 2 finger ring...i think she does.
Bionic, Crix, Mikey disko, and Good ol' George

(purple color way on Bionic*)
Give me your niners hat Mikey!

thrift store mondays!

2008-07-14T16:08:00.001-07:00

original new era...on my head.

Japan heart HomeRoom

2008-07-11T15:03:00.000-07:00

Soul Sector VS Jabbawockeez..who won?

2008-07-11T12:59:00.000-07:00

Judge for yourself.

Tony Styles, Naytron, and Bionic are nuts!

Little HomeRoom ??????

2008-07-10T20:52:00.000-07:00

Little Homeroom..what? no way!

This is for all the little, little guys, age 2-12 .

****We're looking for kids to model. If you live in San Francisco and your kid doesn't smell, please email me. ALVAL "at" HOMEROOMCLOTHING.COM

2008-07-09T17:41:00.001-07:00

I like.

Ignored Prayers

2008-07-09T10:08:00.000-07:00

One of my new favorite blogs is Ignored Prayers. Its a "best of youtube" for us.
check the video below, its one of the funniest ones I've seen, and it keeps getting better till the end.

click on the picture to zoom in and read...thank you Chase and ignored prayers!

Work it Dom Room

2008-07-08T15:03:00.000-07:00

Dom Room is always working really hard. We have the ultimate work station for her.

2008-07-08T13:27:00.000-07:00

I've been going on the forums for 2 years now. I see a decline in the fashion forums. Hypebeast forums are no dying down, nike talk is dying down, but superfuture and solecollector are now on the rise.

What's next??

fireworks and bears

2008-07-07T10:40:00.003-07:00

My 4th of July

this is for you niko! visit niko villa here

This guy was freaked out when he saw me taking pictures of his license plate on the freeway.

Thrift Store

2008-07-07T10:24:00.001-07:00

The HomeRoom Staff has weird hobbies. Gian likes to prefect the making of infused rums and Indian sauces. Dominique likes to hair spray the entire office, Big Alex and I thrift shop 2 or 3 times a week on separate coasts.

On my trip to the thrift store this weekend this is what I scored.

30 dollars worth of polaroids for $4 and a vintage Gucci "lap top" sack for $4
This vintage leather and nylon duffle for 4 bucks.
I passed on this sweat shirt, it wasn't my size.
Had to get the Frisco Niners old school stadium jacket. $2
and this button up $1

grand total for all of this, $15.

happy Monday!

edit*

People that aren't in the know say this to me sometimes. Why do you wear second hand clothes? Can't you afford new stuff?

Conforming to trends imposed on us by media outlets, magazines and observing what the majority is wearing, is something that I am not into. I like shopping in thrift stores because it takes me back in time. A thrift store to me is a time capsule filled with objects that spark memories and/or ideas.

3150 18th street!

2008-07-03T15:35:00.000-07:00

Another day at the office....

I'm Bumping

2008-06-30T14:04:00.001-07:00

The HomeRoom Records music project is coming along. Niko Villamor is spearheading the project as I type. Look out for him and I, on stage towards the end of the summer.

Heres some behind the scene footage for "I'm bumping".

It came out pretty good considering our budget was 4 elfs, a satchel of gold dust, and some rope.

*neither, Niko or I, condone soulja boy's music.

Download Niko's Music here

I Wonder why?

2008-06-29T20:17:00.001-07:00

I used to hate Oasis, then i started liking them after hip-hop fell off.

Now the two are back in my life, at the same time, and its worse than ever.

mood: I'll let this one slide...

edit****

Elayne put me up on this... source: jordansays.files.wordpress.com

"Jay-Z schooled Oasis’ Noel Gallagher yesterday at Britain’s famed Glastonbury musical festival.

In April, Gallagher slammed Jay-Z being part of the Glastonbury lineup. The festival has roots in “hippie” culture, and apparently Noel wasn’t too keen on a rapper taking the stage. In an interview regarding Jay-Z, Gallagher said “I’m not having hip-hop at Glastonbury. It’s wrong.”

Oh?

Wrong is it? Well, I guess that’s open to debate, however, this is not:

A. WTF has Oasis done that’s relevant in the last decade?

B. Is Noel Gallagher married to Beyonce Knowles? (No, because clearly, he’s not ready for her jelly).

C. Shawn Carter is a billionaire music, clothing, record label, sports team, etc mogul and you, Mr. Gallagher, are a has been.

Jay took it all in stride, showing up on stage with a guitar slung over his shoulder like a hipster, and leading the crowd in Oasis’ “Wonderwall”. I realize Jay-Z isn’t what I’d call a great singer, (not to take anything away from his obvious skills as an MC) but the fact is, he had fun with the situation, and Gallagher came out looking like the douchebag here."

The boys killed it last night!

2008-06-27T13:59:00.000-07:00

HAHAHAHAH..hope all is well

2008-06-26T16:09:00.000-07:00

Nima from Digital Gravel sent me this video today...

At first i thought it was just an Iranian girl stripping...

A GIFT FROM HYPEBEAST

2008-06-25T18:16:00.000-07:00

I'm wearing my hat right now as I type. This is a great quality hat!
Thanks Extreme Eugene!

HOMEROOM RECORDS?

2008-06-25T17:07:00.000-07:00

As some may know, musics always been a passion of mine, Before HomeRoom/ Le HomeRoom I was planning on doing something in the music industry, but then HomeRoom took priority to that route. Well know the opportunity has come for music industry to come back into my life...

Get ready for Niko Villamor of HomeRoom and his new video.

"Director: You with the long hair, shake your ass in this shot."

Insert cameo by multi platinum artist (check), insert multi platinum artists $100k+ car (check), insert Niko's 1988 325i (check), insert guys in white tees (check), insert homeroom jackets (check) it a wrap, cut, edit, produce!You can get a sneak peek at Niko Villamor's music at our HomeRoom myspace. www.myspace.com/homeroomclothing

My favorite is M.D.P.F...check it out!

INVISIBLE STRIPES in the office

2008-06-24T10:10:00.001-07:00

Today the Invisible Stripes guys came by, we went out for turkey burgers...cause we don't eat BEEF.

MTV'S SUPREME SOUL* TEE

2008-06-19T19:51:00.001-07:00

GET ONE HERE * SUPREME SOUL IS IN FACT CALLED SOUL SECTOR.

A NEW DAWN IS UPON US

2008-06-19T17:05:00.001-07:00

Bay area Hip-Hop 91-00

2008-06-19T12:20:00.000-07:00

As a kid growing up in SF we had a great local hardcore rap scene. Across the Bay Bridge in Berkley and Oakland we had a great Hip-Hop scene that produced great conscious music from Zion-I, Hieroglyphics, Souls of Mischief and many others.

When I think of San Francisco Rap i think of Andre Nikatina and San Quinn.

Last night i ran into San Quinn.

Daniel: Hey Quinn i want to introduce you to AL of HomeRoom
Me: Good to meet *San Quinn cuts me off*
San Quinn: I love you, your doing it, represent! I been watching you.
Me: Thanks bro!
San Quinn: Here man take this money, get your self a drink, keep the rest. *pulls out a rubber banded wad of $$$$*
Me: I appreciate it, but, I can't.
San Quinn: Com'on jus take it
Me: I'm not drinking tonight

Mr. Quinn! You got to love him!

Some one get "Big Rich" size triple head sunglasses...

SUPREME SOUL

2008-06-18T00:34:00.000-07:00

Supreme Soul aka Soul Sector on MTV's Americas next best dance crew is out of SF. Vote for them here!

Why is it called supreme soul instead of soul sector????

Well, MTV wanted Mikey Disco to sign over the rights to Soul Sector so they can merchandise their gear. Mikey wasn't about to give up 10 years of hard work to MTV. So, he decided to name it Supreme Soul instead.

Mikey Disco the dance lead and Founder of Soul Sector came by the office to chop it up with us today. Its crazy how last seasons winners the Jabbawockeez and Soul Sector have similar styles. From what I hear... the two groups go back and forth building upon each others style...and there's some beef too? Lets see how it pans out this season!

I'm not one to pick sides, so, let the show business begin!

Dave Chappelle and Mos Def

2008-06-17T03:51:00.001-07:00

My homie Jason Manly and I went to go check out the Zion-I and Mos Def show today!

I was chilling back stage for a minute and I ran into Dave Chappelle and Smerve who I haven't seen in awhile.

Them: Hey Alex
Me: Hey you guys!
Me: Dave, do you have a lighter?
Dave Chappelle: I have the patent on fire *lights my cigarette*
Me: ha!

I spent a good time talking to Dave Chappelle about what else...the topic of the year. The Zeitgiest Movie!

Shortly after Mos Def finished his set with my favorite song "I'm leaving"... he came over to us and joined in.

I have to say Mos Def is funny. Its funny to hear what mos def and Dave chappelle go through at airports and border checks.

Dave: People assume I can't read when I'm in the first class passenger line at am airport.
TSA: excuse me sir, can you read that sign... it says first class.

Dave: who's gonna believe that a black guy coming back from Costa Rica isn't gonna have drugs on them..I'm just a mule.

It was a long and funny night to say the least.

Its 4:17 am and I have a meeting at 11am across town! Good night!

At the Cross Roads

2008-06-16T00:31:00.000-07:00

I went to cross roads today to sell some clothes...and some how there are posters of me at all the cross roads...the pictures like 2 years old though.

Call me mister June!

Tinker Hatfield said to Kanye West

2008-06-16T00:23:00.000-07:00

Tinker Hatfield is the world renowned designer of numerous popular Nike athletic shoes, including the, Air Max, Air Trainer, Cross Trainers (Bo Jackson), Air Safari, Huarache line, Air Jordan III, the Air Jordan XV the twentieth anniversary Air Jordan XX, and other athletic sneakers including the world's first "cross training" shoes, the Nike Air Trainer.

He is in charge of Nike's "Innovation Kitchen".

As an athlete and a trained architect, Hatfield realized that his knowledge of art and design could be applied to athletic shoes. The rest is history.

source kanye west

THE BLOG

2008-06-15T23:33:00.000-07:00

Bobby Hundreds put it best when he said...

"a blog is like a crying baby, you have to feed it every day(update) or it dies (something to that affect)"

Its true, every day i think about what to write. Sometimes i stop my self from writing certain things because I feel it might be too deep for the HomeRoom blog.

As of late i think its more necessary then ever to really express what goes on behind the scenes. Weather i write something deep or something simple it reflects what goes on in my head, and in turn relates to HomeRoom. Not just as a clothing company, but the philosophies that we live by. To an extent this isn't the HomeRoom blog...this is the ALVAL blog, so my opinions don't necessarily reflect everyone else's at HomeRoom. But, we do all have each others back.

So, as i think of the next few things that I want to write about. You can email me at "alval at homeroomclothing.com" and let me know what you want to hear about. There's a lot in my head. I'm not sure of you guys are ready for it, or if I'm ready for it.

Thanks to the thousands of people every week that come and check out homeroomclothing.com

We @ homeroom love you all! You guys make it possible!

JAPUNK!

2008-06-15T13:52:00.000-07:00

Before the dead serious hoodie there was BALZAC (japanese punk)

Check out how crazy the following is... everyone at the shows dresses in skelton outfits!

Its fanatical!

This month BALZAC has teamed up with hello kitty to produce two tees!

1:45am

2008-06-13T01:45:00.000-07:00

Its that time of the year where I work from 10am-2am.... I'm hungry, my eyes are blood shot, and I think I have a pinched nerve in my shoulder. But, I love what I do, its nice to see the progress.

on a side note:

I want to thank our east coast rep Alex James for this hat! This Hat actually came from Vinnie of "Naughty By Nature"..yuupppp straight from his house in Jersey!..son!

O.P.P is one of the best Summer songs that I can remember listening to as a child. I remember one day I asked my mom "hey mom, you down with OPP???" i was like 9 or something.

she said no.

But,

I know Alex James is down with OPP!!

mo' macs, less problems

2008-06-12T20:43:00.000-07:00

I went Widget crazy the other day.

Now its just down to the Chuck Norris Widget and the weather Widget.

Black Milk Jacket!

2008-06-10T03:33:00.000-07:00

Lupe Fiasco rocking the black Milk jacket. Only a few left in the online store.

His new album, "The Cool" went gold a few weeks a go. Congrats! Buy his album here

Sunday 06.08.08 Zion-I music video

2008-06-10T03:14:00.000-07:00

Zion-I is my favorite bay area music group. When I was in the 11th grade, Zion-I gave me the soundtrack to my last 2 years of high school with their debut album "Mind Over Matter." Between Zion aka Zumbi and Amp Live's amazing beats, these guys are innovators, reigning champs in the Bay Area Hip Hop and experimental music scene.

On Sunday I got the pleasure to style Zumbi and Amp Live for the second time, for their new music video.

My first gig with them was "Heroes In The City of Dope." The Photographer was a real dick and messed up 97% of the shots taken in the studio. All the hard work went to waste.

Zumbi as the comedic ballerAmp Live as the passive aggressive coach. This video was all about clowning around.

quick run for some head bands

Saturday 06.07.08 Kaba Modern from MTV 's A.B.D.C

2008-06-10T00:50:00.000-07:00

MTV'S AMERICAS BEST DANCE CREW IS A SHOW.

A great show for exposing local talent onto the masses.

Kaba Modern came in 3rd place and on Saturday our friends came into the HomeRoom offices.

I then stole Yuri Tag from the rest of the group and showed her the non touristy side of S.F.

Then Tony showed me what he's known for.

Friday 06.06.08 GLOW IN THE DARK TOUR

2008-06-09T23:54:00.000-07:00

I really want to thank Lupe (his blog) for these tickets
and this backstage pass for the GLOW IN THE DARK TOUR.

Backstage I fitted Lupe up with some gear, made some adjustments and finalized the Fall of Rome jacket (Lupe's all black, japanese made clothing line) x HomeRoom

I won't leak out the fitting pictures.

I took my friend Jason Manly to the show with me (Jason fights MMA and many other cool things that you won't believe). Between talking Japanese MMA and Zeitgiest the movie we missed all the acts perform. Right after I took this picture Pharell (his blog) came over and joined in. Backstage is like a family affair to a degree.

after much deliberation about conspiracies and bio engineered foods and vegetarians it was time to go and watch Kanye perform

I have to say that in the last 3 years I have completely over stimulated my self with music, color , design, creativity to a supreme state. Its rare that some thing or someone catches my attention the way Kanye did. I have to say thank you Mister West for reawakening all the senses in me.

I keep telling people...he's going to be bigger then the Beatles.
Books are my thing, and this is a great book by Kanye and Sakiya. Its called thank you and your welcome. This page is something that i have always thought and done. I couldn't have put it better then Kanye did. If you have the book read the small print.

Thursday 06.05.08 LA

2008-06-09T23:38:00.001-07:00

I have always said this to everyone that asks. My man is one of the most down to earth people. One of the few folks that I can talk about the Illuminati, conspiracy theories and whats being put into American milk. Go Canada!

HAPPY BIRTHDAY EUGENE!!!

2008-06-05T12:17:00.000-07:00

While im in LA, the office will play

2008-06-05T12:04:00.000-07:00

I have this I-LIVE system setup at the office so, I can monitor whats going on.

Japanda girls are the new look

2008-06-03T19:24:00.000-07:00

After much research and debate. I have compiled my list of the worst looking girls in japan.

Speaking of Girls

our new girls line is up at the homeroom store

This tee shirt is a track bike tee. where every part is actually the name of that part. Track bike 101 for the ladies!

These lips are actual army men. Cool paradox aye?

Late NIght

2008-06-03T00:48:00.000-07:00

Last night i stayed late at the office.

J.Billions rolled through to record next door to the homeroom offices at an ungodly time to record ungodly heat. You might remember J. Billions if you've been to HUF or if you saw him perform with Bun B. or The Clipse.

This is a rough mixdown, but i think he has a single...wait... we have a single, theres 3 Alval's on the hook.

UPGRADE!!!!

2008-06-02T22:23:00.000-07:00

I-CHAT is like whoa!

Interior Superior

2008-06-01T17:13:00.001-07:00

For the longest I have been facenated with sink and faucet design. I love the first his and her sink. Or, in my case mine and mine.

Vintage Sessions

2008-06-01T16:07:00.000-07:00

Last night we went to "Vintage Sessions". Our friends Sake One and Fran Boogie put on this event once a year..or two. Its all local.

FTC, TRUE, FATLACE, HELLZ , IRIS LINGERIE, and a lil something from HOMEROOM
Even though we were all tired from the HOMEROOM party the night before. Its always good to see everyone out.

OTHER ALEX HOMEROOM

for pics of the fashion show go to suckafreeze.com

A chili dog, tuna melt, and a fish burger later everyone was ready to sleep!

Bam and Lani (Hellz Bellz)
THE END!

p.s.
happy Sunday world!

CHUCK NORRIS RECAP!

2008-05-31T11:36:00.000-07:00

I will post more pictures later.

Pictures by Switch!

Young late got a dime!

CHUCK NORRIS PARTY TONIGHT

2008-05-30T17:33:00.001-07:00

We only made 50 of these tees. 25 to the fam, 20 for the frirst 20 people at the door (doors open at 10) and 5 for the online store. You can pick them up here @ homeroomstore.com

HOMEROOM KIDS

2008-05-30T17:10:00.000-07:00

You can get it here!

RANDOM DAYS!

2008-05-30T16:44:00.000-07:00

Graf from down south! way south

2008-05-28T10:58:00.000-07:00

Stop motion (or frame-by-frame) animation is a general term for an animation technique which makes a physically manipulated object appear to move on its own. The object is moved by extremely small amounts between individually photographed frames, creating the illusion of movement when the series of frames are played as a continuous sequence.

The Stop motion video you are about to see, is the product of a lot of hard work. This had to take a weeks to make

Blu from Argentina! He's pretty f**king good!

MUTO a wall-painted animation by BLU

Vegans

2008-05-27T20:26:00.000-07:00

We have always had the best support in San Francisco. One of out first supporters was Kiya from SelfEdge. One of the best place to get accessories and denim!

We headed over to Gratitude. Where they make you say things that you don't mean

check out the menu! and the way they name things.

That's right "i am all of it!" ??????
and for lunch i had "i am splendid" which was fake rice and nori! yum! with fake kim chee! If you have never had vegan food...then u don't know what I'm talking about then. =/

Kiya had the "i am surprised"

and they even give you a mechanics rag to wipe your trap with.
"I am lost"

Look how deep this is... A kid with one arm trying to catch a swing. If he doesn't he falls into the lake and drowns. Its not looking like he's catching it. That's why the little girl is waiving good bye. "I am so happy"... that i have both arms.

P.S. i like these undershirts! link!

CHUCK NORRIS PARTY MAY 30th!!

2008-05-24T20:41:00.000-07:00

NOTE:
-EVENT COVERAGE BY THE HOMIE SWITCH!
-FREE PABST BEER!
-HOSTED BY RUSH
-TAKE A PICTURE WITH CHUCK
-CHUCK NORRIS MASKS!
-TIX AVAILABLE ON HOMEROOMSTORE.COM
-ITS ALWAYS HUGER THEN HUGE!

MIND CONTROL!`

2008-05-23T13:52:00.000-07:00

The Fizix is a store in San Marcos that has always showed us love.

Mike and Conrad thanks for the support fellas!
If you want to know what goes on in my head check out the interview that Mike did on me.

NEW SEASON!

2008-05-22T00:15:00.000-07:00

I just got news from the "magical elfs" that work in our "le shipping department" that we are almost out of hats and tees.

Only odd number here and there are left over.

Good luck trying to buy anything from us.

sorry!

NIKO VILLAMOR!

2008-05-20T09:52:00.003-07:00

You guys remember Niko!? Niko founded HomeRoom with me. We both decide to to what we do best and build the umbrella!
The umbrellas getting bigger and Niko's fan base is getting huge!!

He's in the middle of a war; a bidding war between record companies. To up the ante Niko Has just dropped some craze sheeet!

Check out his new song with digitalism and mano.

Our intern Oscar did the flier. He's learning. He also has a cutty blog here

POST 500!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

2008-05-19T20:52:00.004-07:00

Some of the press from this year so far.
In case you haven't heard of DNR. Its the Wall Street Journal of fashion! In my opinion that's the magazine to be in!

Our Black milk jacket featured in Warp Japan. You can buy it here on friday

Post # 499

2008-05-14T11:00:00.004-07:00

We have started to manufacture hats out of left over materials from the high end Le HomeRoom line. These hats are made from the finest wool, tweed and silken.The construction and quality under the HomeRoom label is up to par with Le HomeRoom's custom pieces.

Now go buy! at the homeroomstore.com

2008-05-13T10:46:00.002-07:00

Things have been extra busy for ME the last few days. I will try my best to update the blog this week every day but to be honest this is crunch time for me.

In the meantime...spread the good word of Chuck!

-There are no races, only countries of people Chuck Norris has beaten to different shades of black and blue.

-Chuck Norris’ house has no doors, only walls that he walks through.

-Newton's Third Law is wrong: Although it states that for each action, there is an equal and opposite reaction, there is no force equal in reaction to a Chuck Norris roundhouse kick.

-While urinating, Chuck Norris is easily capable of welding titanium.

-Chuck Norris doesn't shave; he kicks himself in the face. The only thing that can cut Chuck Norris is Chuck Norris.

-For some, the left testicle is larger than the right one. For Chuck Norris, each testicle is larger than the other one.

-Chuck Norris always knows the EXACT location of Carmen San Diego.

-Chuck Norris invented black. In fact, he invented the entire spectrum of visible light. Except pink. Tom Cruise invented pink.

-Chuck Norris has the greatest Poker-Face of all time. He won the 1983 World Series of Poker, despite holding only a Joker, a Get out of Jail Free Monopoly card, a 2 of clubs, 7 of spades and a green #4 card from the game UNO.

-Chuck Norris doesn't throw up if he drinks too much. Chuck Norris throws down!

Mothers day

2008-05-11T12:09:00.005-07:00

My mom is the strongest person that I know! She has raised me all over the world and exposed me to langagues, cusine's and gave me an open mind to everything. I am truly lucky to have experienced living and growing up in many foreign lands. At one point in my life she was a single mother who worked hard to get me all things that I wanted and needed. She was the only friend that I had. I can say that she is my best friend till this day. Mom has been successful at anything that she has put her heart into, its been an insperation to me.

My aunt in Israel sent these old baby and childhood pictures.

Here's mom and me as a new born. I remember mom having a gold cap on her tooth. It was in style back then too. haha

Wearing a shirt that my mom made for me.

I Think this picture was taking in Italy. Look at the jump suit that my mom made for me.
Design is still in the family. Thanks for teaching me how to design and instilling great family values in to your son!

I love you mom!

Your biggest fan,

Alexander Valdman or as you call me Sasha

What can chuck do for you?

2008-05-08T18:12:00.004-07:00

Take pictures with Chuck in the Chuck Norris photo booth!
Drink with Chuck!
Throw Up or Down with Chuck!
Celebrate the man that talks in 3rd person on May 30Th as you talk about yourself in 3rd person too.

ALVAL will be there. will you?!-------------------------------------------------------------------------------------------------

As always get there early, after 11 pm your on your own.

p.s. free Pabst and a bunch of swag for you!

Marketing one "o" one

2008-05-07T22:14:00.007-07:00

Lesson for today: Nike is good at marketing.

First question: Whats cool?

-Lets take something with substance (I.E. great photographers that have documented culture and Americana that is relevant to each and every one of you that read my blog).

=]

Look at these guys here: Tim Barber, Angela Boatwright, Kenneth Capello, Poppy de Villeneuve, Cheryl Dunn, Naomi Harris, Alex Hoerner, Drew Jarrett, Alain Levitt , Jeaneen Lund, Ari Marcopoulos, Dan Murphey, Jason Nocito, Patrick O'Dell, Mike Piscitelli, Ray Potes, David Ransone, Terry Richardson, Jamel Shabazz, David Perez Shadi, Brent Stewart, Tobin Yellend

Terry Richardson...he's cool...ooo....Ari Marcopoulos...he's dope

Second question: Now how can the good people at Nike attach "Nike" to something with substance and piggy back "cool" in order to be... "cool".

Answer: well this is how...
------------------------------------------------------------------------------------------------

Since going public in 1986, the Dunk has been an integral part of American street style, metamorphosing its identity to align with whoever was positioned above the ankles. Being True celebrates this diversity.
Put simply, it is a photography exhibition documenting 22 years of American youth culture.

BEING TRUE

Opening Reception

TODAY!!!!!!!!, May 8

7pm-10pm

Hamburger Eyes Photo Epicenter

26 Lilac Street

San Francisco, CA 94110

---------------------------------------------------------------------------------------------------------------------------------------

I have good friends that work at Nike and one day I'm going to be doing work for Nike. But, right now i think Nike is going to have to "Be True" and stick to making sports wear, not streetwear, let it come to you on its own...

They are so forceful with there marketing.

Here's my advice..if you want to be "cool" let it come to you.

Let the hate emails commence!

sorry peoples.

Feeling it!

2008-05-06T16:56:00.004-07:00

Jacket by homeroom
song by jezzy and kanye!

Back to HomeRoom

2008-05-06T08:33:00.002-07:00

I miss and hate school. The end!

Freebies

2008-05-05T17:43:00.004-07:00

Kristina (HomeRoom Family) gets girl shoes before the come out.

This is what she got
Soon i will be able to say thank you as well.

Random Day @ HomeRoom Towers

2008-05-02T19:35:00.006-07:00

Alex James our east coast rep and I are thrift store whores.

This is how you go thrift shopping...SON!
Here's Dominique working in the lurky dark...or maybe my camera just sucks.

Dominique got a little tattoo behind her ear. That's an instant raise!

Gian and Kristina are so sad. Its so sad at the homeroom offices today.

We just got news that the Tapito guy died. So sad.Gian cheer up you got this guy on your table. "Think Big and Kick Ass"

Tee shirts to Tracks

2008-05-01T13:09:00.004-07:00

Yesterday my long time friend Taylor was stunting on the track for a special project, and then this happened.
Canondales arn't up to par with Tay's Down hill wheelie, to indo switch over, to hockey stop.

Interns

2008-04-30T14:14:00.005-07:00

We have some dope interns. Jordan and IQ.

Jordan sent me this email today

Hi

So if you dont know already, i recently got a new car because i had totalled my first one in the rain. Rest in peace my Acura Integra. Anyways, I had the coolest idea to try and jump over my new car while it was moving...so i tried it.

Follow the link below to view it!